alarm-ringing ambulance angle2 archive arrow-down arrow-left arrow-right arrow-up at-sign baby baby2 bag binoculars book-open book2 bookmark2 bubble calendar-check calendar-empty camera2 cart chart-growth check chevron-down chevron-left chevron-right chevron-up circle-minus circle city clapboard-play clipboard-empty clipboard-text clock clock2 cloud-download cloud-windy cloud clubs cog cross crown cube youtube diamond4 diamonds drop-crossed drop2 earth ellipsis envelope-open envelope exclamation eye-dropper eye facebook file-empty fire flag2 flare foursquare gift glasses google graph hammer-wrench heart-pulse heart home instagram joystick lamp layers lifebuoy link linkedin list lock magic-wand map-marker map medal-empty menu microscope minus moon mustache-glasses paper-plane paperclip papers pen pencil pie-chart pinterest plus-circle plus power pushpin question rain reading receipt recycle reminder sad shield-check smartphone smile soccer spades speed-medium spotlights star-empty star-half star store sun-glasses sun tag telephone thumbs-down thumbs-up tree tumblr twitter user users wheelchair write yelp youtube

Oakley

In 1975, Jim Jannard started the company from his garage with a little more than $300 and his unrelenting desire to create better performing sport gear. Jim’s first innovation was a new type of motorcycle hand grip with a unique tread and shape that was completely different and unlike anything that riders had seen before.

Then again in 1980, Oakley introduced its O Frame goggle, which became a mainstay in motocross racing for almost 20 years. The O Frame goggle featured a lens curved in the perfect arc of a cylinder. Jim’s attention to the needs of the sport brought superior clarity and wide peripheral view so riders could see better and ultimately perform better in their sport.

From there, Jim continued his focus on eyewear positioning sunglasses as vital equipment instead of a generic accessory. This  positioned Oakley as the top in optical sport performance, where it continues to stand today. Professional athletes quickly took notice and today, no matter what sport you watch, you’ll see its top athletes sporting Oakley performance eyewear.